Presented by Steve Yasko, General Manager, WTMD 89.7 on February 21, 2012   Last year WTMD launched a city-wide community engagement campaign, the Great Baltimore Check-In.  The station partnered with city magazine, Urbanite, and used Foursquare to drive "check-ins" at 89 of Baltimore's notable places.  With promotion on both the station and in the magazine, the campaign was deemed a success with tons of buzz, over 1100 check-ins and new underwriting revenue.  Come hear how they did it and the lessons learned along the way.   Register Here to Access Playback