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Diversity Audience Development
By Israel Smith, IS Marketing and DEI Marketing Advisor
Marketing Case Study: WETA's Format Change
by Israel Smith, IS Consulting and DEI Marketing Advisor   SUMMARY
Experiential Marketing
by Cynthia Ferrence Kelley, Director of Marketing and Communications, WDUQ / Pittsburgh, PA   In attempting to define marketing we have the traditional and the experiential: Traditional
Marketing Case Study: MPR's Advertising Campaign
by Israel Smith, ISMarketing and DEI Marketing Advisor
Building a Brand Identity
Everything matters by Cynthia Ference Kelley,Director of Marketing and Communications, WDUQ / Pittsburg, PA.

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